Bachelor Degree

Bachelor of Communication (Honours) in Media Studies


Programme Overview:

This pragramme aims to promote literacy in an information society where audience is frequently exposed to multifarious forms of media content which can be developed and transmitted at greater speed, transcending international boundaries. This pragramme will enable students to acquire a greater understanding of the mass media, their functions, impact and future direction. Students will also be trained in the usage of computer software to ensure that they will be competitive in the employment market.

Duration and Offered In:

3 Years - KL N/321/6/0095

Career Prospects:
  • Advertising
  • Public Relations
  • Producers of Information
  • Media Writers and Educators
  • Broadcasting
  • Media Planners
Programme Outline:
  • Introduction to Mass Communication
  • Media Writing (Print & Electronic)
  • Fundamental of Media Planning
  • Introduction to Human Communication
  • Print Production
  • Introduction to Film
  • Malaysia: Religious & Cultural Practices
  • Rhetoric
  • Communication Theories
  • Communication Research Methods
  • Media Audiences OR Visual Communication
  • Electronic Media Production
  • Media Management
  • Content Editing OR Media Aesthetics
  • Theory of Film
  • Statistical Analysis for Communication
  • Industrial Attachment
  • Advanced Electronic Media
  • Politics & the Media
  • Online Business & Communication
  • Media Studies Project I
  • Writing Strategy OR Broadcast Journalism
  • Documentary Production OR Comparative International Media
  • Media Studies Project II
  • Seminar on Issues in Media Communication
  • Media Literacy
  • Screen Production & Management OR Event Management & Promotion

Language, Mata Pelajaran Pengajian Umum (MPU) and Co-curricular Courses:

  • Tamadun Islam dan Asia, English for Communication, Contemporary Malaysian Issues, Hubungan Etnik, English for Humanities, Bahasa Kebangsaan A / Critical Thinking, Co-curricular

*Co-Curricular Courses can be taken in any semester of the study

Contact Us


FACULTY OF SOCIAL SCIENCE, ARTS AND HUMANITIES
TUNKU ABDUL RAHMAN UNIVERSITY COLLEGE
JALAN GENTING KELANG
SETAPAK
53300 KUALA LUMPUR

TELEPHONE: +603-41450123 / 41450100
Ext no. 3508, 3532
FAX: 603-41423166 / 018 925 1001
EMAIL : fsah@tarc.edu.my

OPENING HOURS
8.30am - 5.30pm (Monday - Friday)

Map to TAR UC
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